Pengolahan Informasi dan Persepsi Konsumen

Consumer Behavior Class (Kelas Perilaku Konsumen) Tuesday Afternoon Department of Family and Consumer Sciences College of Human Ecology Bogor Agricultural University Lecturer : Prof. Dr. Ir. Ujang Sumarwan, MSc http://ujangsumarwan.blog.mb.ipb.ac.id Manfaat mempelajari Perilaku Konsumen Oleh : Putri Wika Sari, Mayor IKK (Family and Consumer Science) College of Human Ecology   Dalam perkuliahan kali ini, setelah […]



Kepribadian

Consumer Behavior Class (Kelas Perilaku Konsumen) Tuesday Afternoon Department of Family and Consumer Sciences College of Human Ecology Bogor Agricultural University Lecturer : Prof. Dr. Ir. Ujang Sumarwan, MSc http://ujangsumarwan.blog.mb.ipb.ac.id Manfaat mempelajari Perilaku Konsumen Oleh : Putri Wika Sari, Mayor IKK (Family and Consumer Science) College of Human Ecology   Pada bab ini, Prof. Ujang […]



Pendahuluan, Motivasi dan Kebutuhan

Consumer Behavior Class (Kelas Perilaku Konsumen) Tuesday Afternoon Department of Family and Consumer Sciences College of Human Ecology Bogor Agricultural University Lecturer : Prof. Dr. Ir. Ujang Sumarwan, MSc http://ujangsumarwan.blog.mb.ipb.ac.id Manfaat mempelajari Perilaku Konsumen Oleh : Putri Wika Sari, Mayor IKK (Family and Consumer Science) College of Human Ecology   Meskipun saya tidak mengikuti kuliah […]